Reduce Platform Friction and Streamline Pet Owner Communications
When we bought our first practice, the selling doctor offered us some advice: Clients can't always identify a great suture …
Communicate with Clients
How to Engage Pet Owners During Lyme Disease Awareness Month
Poised between spring's blossoming growth and summer's heat, May is an ideal time to recognize Lyme Disease Awareness Month. …
Vector-Borne Disease Testing: How Educational Materials Empower Pet Parents
Among the web of responsibilities that come with being a pet owner, staying informed about potential health risks to …
Zoonotic Parasites: 4 Tips for Educating Pet Owners
While veterinarians know that zoonotic parasites are a risk to both pets and pet owners, pet owners might not …
Preventive Care Talking Points for Veterinary Teams
Wellness testing is critical to ensuring pets' long-term health and well-being. Preventive care diagnostics as part of the wellness visit …
Click, Send, Engage: Preventive Care Email Templates That Motivate Pet Owners
Text-based communications such as email and text messaging are powerful, convenient, and affordable methods for engaging veterinary clients and …
Revamp Your Veterinary Preventive Care Programs With Email Communications
Email is a key component in veterinary practice communications. Traditionally, veterinary practices have used email …
Tips For Sending a Holiday Message to Clients in Your Veterinary Clinic
Most people are bombarded during the holiday season with emails and messages from businesses looking to increase their sales. …
Preventive Care Communication: How Each Team Member Plays a Role
A successful veterinary practice operates like any team sport—every team member has a role and everybody supports each other in …
Finding the Perfect Channel: Enhancing Communication for Pet Owner Education
What you say matters—as does how you say it.
In today's constantly connected world, you have many options …
How to Be an Effective Communicator Without Sounding Like a Salesperson
Have you ever hesitated to recommend a preventive-care service or test because you fear you'll sound like a salesperson?
…
How to Increase Dog Owners' Fecal Screening Compliance through Social Media Posts
When it comes to protecting pets, year-round preventives and fecal screenings go hand in hand. But how do you gain …